About Us

Welcome to , the first user-bespoke, savings-inspired shopping platform.

Online shoppers today are faced with an overwhelming amount of information and choices. Finding amazing products is often too expensive, time-consuming and frustrating.

We want to change this, we aim to cut through the clutter and make the products you'll love discover you.

We rather you focus on having great experiences and living a good life instead. Read more about our story»


Here are some of our main features:


Intelligent Search & Discovery,

Search & discover the coolest items from favorite & pre-vetted brands and retailers in one place.
Even better, we've developed smart algorithms/tools to improve and personalize your user experience.
Our mission is to get you quicker to the products you are looking for and would want to buy.

An example
Katie searches for "red dress" on google (or other search engines) and will get all kinds of red dresses from all kinds of brands.
On WHEN, because Katie tell us she is petite and likes eco-friendly fashion, a search for "red dress" will prioritize petite red dresses from eco-friendly brands in her search results.
Now, it's much easier to decide which of those she likes the most and wants to buy.
Simple and straightforward.





CrowdSource your Shopping Decisions,

Create a shortlist of items and have friends or the community help you decide which to buy.


Be the first for Promos & Offers,

Stay informed on promos, sales & offers by your favorite brands and retailers.


Discover Trends,

Discover trends driven by fashion shoppers, stylists, connoisseurs and runways from around the world.


Experience Infotainment,

Keep up to date with interesting, entertaining, informative and educational fashion and lifestyle news from leading magazines, niche publishers, in-house experts and blogs from across the web.


Get Personal Recommendations,

Get recommendations that suit your personal style, body type and budget.


and more...



Our Mission is to help you make the best possible buying decision.



For more information on how everything works, check out our FAQ section

We worry about all the shopping choices out there so you don't have to.